Female footballers are 72% less famous than their male counterparts, but Euro 2025 is a chance to change that. ‘Names will be Made’ celebrates how the amazing things female players do on the pitch can catapult them to household name status. The film eschews more worthy approaches to female sport with a high-octane, physical spot worthy of any male event. The whole thing was painstakingly crafted by hand, with over 100 kilograms of clay, and shot in a stop-motion style. Take that, Midjourney.