BBC CREATIVE U is a place for people starting out,who want to take the first steps into advertising.
People who want to start using their skills and voice to help shape our industry and culture.
If you’re writing poetry on the back of toilet doors, making funny memes, doing graffiti, or editing TikToks, then you’re doing it already.
Don’t waste your skills and talent on only your followers.Put it into society, put it into culture, tell the world.
You can use your voice for change.
Change culture, change views, change lives.

BBC Creative U is a 12-week masterclass in advertising hosted and taught by BBC Creative to improve the diversity of talent entering the advertising industry. The programme will take place every Tuesday from 4-6pm and be available to ethnic minority candidates aged 18+.

Current cohort starting 16th April – check back in Autumn to apply for the 2025 intake.